Wingstop Auctions Off First-Ever Bottle of Ranch and Year's Supply

How much would you pay for a year's supply of ranch dressing? The popular Texas-based fast food chain Wingstop is auctioning off the company's first-ever "official" bottle of ranch, along with free ranch refills for a year.

"Wingstop ranch isn’t just any dip – it’s legendary," Mark Christenson, Wingstop chief revenue officer said in a statement. "We’ve seen ranch fountains go viral and people cater Wingstop ranch at their weddings. But one of the biggest trends we see is fans begging us to bottle and sell our house made ranch. Now, for the first time ever, we’re answering that call."

Bidding on the exclusive bottle and one year's supply of ranch opened Monday and had already reached $1,750 by Thursday evening. The auction is slated to close early Saturday morning and the company said all proceeds will benefit Wingstop Charities.

The winning bidder will also receive a certificate of authenticity signed by the company's head of culinary, Chef Larry Bellah.

Wingstop has seen robust growth in sales recently, with total revenue increasing by more than 27% to $161.8 million in the fiscal fourth quarter of 2024 compared to the year prior. System-wide sales also increased 36.8% to $4.8 billion on a year-to-year basis.